Non-profit boards are an organization's lifeblood. And not simply because individual trustees can write checks, but because some can also leverage their relationships even more effectively. One philanthropist alone cannot usually sustain an organization. But the network of people that person knows can generate goodwill and fundraising opportunities for generations.

Diversifying your board will help you raise more money. Frankly, many non-profits are coming under pressure to diversify as our melting pot cooks. But slowly, non-profits are following the lead of corporate America. Sensing major demographic shifts, corporations diversify to make more money and to fend off criticism. They're diversifying because they have to and because it’s the right thing to do.

CPR systematically helps non-profits anticipate the next major trends and stay ahead of the curves. We build the very best lists of potential board prospects. The formula is simple: City by city, we build hot lists of who the movers and shakers are from each major demographic group. We then build relationship maps so you know who your decision makers can access. Non-profits are often unaware of how many contacts their board members have, and what those individuals are capable of doing. The bottom line: If you don't know who each of the key corporate executives are from each of these major groups in your city, then you're not prepared for the future.